Every agency has that one client from hell – the one who monopolizes your time, frustrates the entire staff, and makes unreasonable demands. If you’ve got more than one, you probably spend three out of four weekends in office. If we apply the Pareto principle (or 80:20 rule) to the agency-client relationship, we can conclude that 80% of an agency’s time and productivity goes into handling 20% of its clients.
Two things are crucial here. Firstly, if these 20% clients don’t generate 80% of the revenue, you need to start diverting your resources to the ones who do. Secondly, if these difficult clients are the ones who pay the most, here are a few tips to help you recognize and handle them effectively to improve overall productivity.
Hope this helps. Which type of client do you come across the most? What tips and tricks do you use to handle them? Share this post and your feedback in the comments below.